2015 Vincentric Best Value in Canada Awards Honor 5 Chrysler Group Vehicles

Ram 2500 takes home award at the 2015 Vincentric Best Value in Canada Awards.

Ram 2500 takes home award at the 2015 Vincentric Best Value in Canada Awards.

You’ve got to give it to Canadians: they know how to appreciate good automobiles. In the 2015 Vincentric Best Value in Canada awards, the Ram 2500, 3500, all-new Jeep Renegade, Jeep Wrangler, and Dodge Challenger were all ranked at the top of their respective categories.

It was the third consecutive time the Ram 2500 won the Full-Size ¾-Ton Heavy Duty Pickup Vincentric Best Value in Canada award and the second time the Ram 3500 won the award in the Full-Size One-Ton Heavy Duty Pickup category. In other words, when it comes to value, nobody comes close to the 2015 Ram Heavy Duty truck lineup.

The prestigious recognition from Vincentric comes from more than a decade of experience in automotive industry data analysis. Winners are picked using objective data on vehicles in each segment of the market, with everything from the cost of insurance and repair to fuel consumption, maintenance, and depreciation being taken into account.

To see what makes them so good for yourself, check out our amazing lineup at Lenoir City Chrysler Dodge Jeep Ram of Lenoir City, TN today!

2015 J.D. Power APEAL Study: Charger & Challenger

Both the Charger and the Challenger took home awards from the 2015 J.D. Power APEAL Study.

Both the Charger and the Challenger took home awards from the 2015 J.D. Power APEAL Study.

The Dodge Charger and Challenger were ranked at the top of their respective segments in the 2015 J.D. Power APEAL Study, which measures how gratifying new vehicles are to own and drive. It’s the fourth time in five years that the Challenger leads its segment. The Ram 1500 and Chrysler 300 also ranked highly, both within the top three of their own segments.

The J.D. Power APEAL Study is all about evaluating customer satisfaction within the first 90 days of ownership based on 77 different key attributes, ranging from ride, handling, and comfort, to fuel economy, in-car technology, and safety.

According to J.D. Power, an industry leader in automotive analysis, the highest-ranked vehicles tend to get people coming back for more. That’s no real surprise to us at Lenoir City Chrysler Dodge Jeep Ram—we’ve lost count of the number of people who, after driving off with a smile on their faces, came back many years later for a new experience.

2016 Ram Heavy Duty Offers 900 Lb-Ft of Torque

Somehow the 2016 Ram heavy duty can haul more than ever before!

Somehow the 2016 Ram heavy duty can haul more than ever before!

Somehow, every year, Ram just keeps doing one better.

Last year’s 2015 Ram Heavy Duty already led the ¾-ton towing title with 30,000 pounds of capacity, powered by a 6.7-liter Cummins engine that produced an absolutely monster 865 foot-pounds of torque.

But this year, the numbers are even bigger. Ram has managed to squeeze an extra 35 lb-ft out of the big V8, making the 2015 Ram Heavy Duty the first mass-production vehicle to offer 900 lb-ft of torque, and bringing max towing capacity up to 31,210 lbs.

We just have to ask ourselves: at what point does this become overkill? The answer is never, of course. We love big trucks and big engines at Lenoir City Chrysler Dodge Jeep Ram of Lenoir City, TN, and as long as there are things to move, you can count on auto manufacturers and engineers to find a way to haul them around on consumer-grade trucks. Because why not?

Expect the 2016 Ram Heavy Duty to arrive in our showrooms late this year!

Uconnect Infotainment System Gets New Features For 2016 Models

New Uconnect features give you even more options!

New Uconnect features give you even more options!

Fiat Chrysler Automobiles (FCA) has announced that the Uconnect infotainment system will be massively updated with new features for 2016 vehicles, including Drag and Drop menu bar, Siri Eyes Free, Do Not Disturb, SiriusXM Tune Start, and a digital Vehicle User Guide.

Uconnect technology already allows owners to access numerous communication, entertainment, and navigation features via an 8.4-inch touchscreen.

The Uconnect system installed in 2016 models will feature enhanced graphics designed to make it easier to navigate through the system in an intuitive manner. It will also come with general performance improvements, making the whole thing feel snappier and more responsive, more accurate at recognizing specific voice commands, and smarter with calculating navigation routes.

The new features and apps listed above will vastly enhance the experience by providing new, better ways of integrating your phone with your car, helping you arrange Uconnect buttons and controls in the way you like best, making it easier to access your favorite music, and more.

What in the world is horsepower? | Definition of Horsepower

Have you ever wondered what the actual definition of horsepower is?

Have you ever wondered what the actual definition of horsepower is?

One of the trickiest parts of buying a new car is deciphering all the jargon. Horsepower especially is one of those words few really understand, even if they know it relates to speed. Lenoir City Chrysler Dodge Jeep Ram of Lenoir City, TN wants to make your car buying experience is as simple as possible, so here’s a basic rundown of the definition of horsepower.

Horsepower is a unit of measurement for the rate at which work is done. Originally coined by engineer James Watt after studying the hauling power of horses (hence “horsepower”), it takes into account weight in pounds, distance in feet, and time in minutes. In the case of cars, it’s basically how long it takes an engine to pull a car a certain distance—essentially, it measures how powerful the engine is.

In terms of numbers, you’ve done one horsepower of work when you lift 33,000 pounds up one foot over the course of one minute. Where does the 33,000 come from, you ask? Well, Watt decided upon it pretty much at random in the 1700s. Yes, really.

Tips for Staying Awake While Driving

Don't take a cat nap: tips for staying awake!

Don’t take a cat nap: tips for staying awake!

Summer is a season of road trips. Whether you’re taking your family on vacation or driving cross-country with your friends after graduation, you’re going to be behind the wheel for hours upon hours at a time. You’re going to get drowsy, and no one will be nice enough to stay up with you at three in the morning, so we have some tips for staying awake on long drives.

Number one, find time to sleep! Do not drive for fifteen hours straight. Don’t do it. If you’re by yourself, stay at a cheap motel for a night. If you’re with friends or family, don’t let them bully you into taking all the driving time. And get plenty of sleep the night before you start your trip.

The obvious: drink caffeine. But make sure there are plenty of rest stops on your route, and don’t drink anything too sugary that will upset your stomach and make your drive miserable. And avoid heavy foods that will make you more tired, no matter how much that burger and fries are calling your name.

Drive safe, folks!  Share your tips for staying awake with us here at Lenoir City Chrysler Dodge Jeep Ram of Lenoir City, TN!

FCA Offers Free College Education to U.S. Dealership Employees

FCA US LLC is starting a Free College Education program for dealership employees.

FCA US LLC is starting a Free College Education program for dealership employees.

FCA is proud to announce that employees of Chrysler, Jeep®, Dodge, Ram and FIAT dealerships will have the opportunity to earn their college degrees through Strayer University’s Degrees@Work program, at no cost to the employee. The new benefit comes as the automaker is hoping to slow the pace of the auto industry’s fast turnover rate, and keep good talent around longer.

FCA will pay for the cost of tuition, fees, and even books, with no strings attached. FCA dealership employees will have the opportunity to complete their bachelor or master’s degrees in about 40 different fields of study, through a program that allows students to work entirely online.

Dealers who chose to participate in the program will pay a flat monthly fee, regardless of the number of employees that choose to enroll.

“Many of our dealers have expressed concern over the availability of talent to fill open positions due to business growth and turnover in their stores, especially in metro markets,” said Al Gardner, Head of Dealer Network Development, and President & CEO of the Chrysler Brand, FCA US LLC in a statement. “Our goal is to position our dealer network as the ‘employers of choice.’ Our collaboration with Strayer demonstrates our focus on building our dealers’ hard-working employees’ skillsets to help them perform at an optimal level while also investing in their long-term success.”

The program will be rolled out in phases, with FCA US’s southeast region (including Florida, Georgia, North and South Carolina, Alabama and Tennessee) having been rolled out first. Participating dealerships can now offer free college education to their employees.

Longest Parade of Pickup Trucks

The Ram Truck Round-Up broke the record for the longest parade of pickup trucks.

The Ram Truck Round-Up broke the record for the longest parade of pickup trucks.

Ram trucks recently made history breaking a Guinness World Record for the longest parade of pickup trucks ever! The big moment happened on April 18th when 451 Ram truck owners from 7 different states and Canada gathered in Arlington, TX to take part in the Ram Truck Round-Up.

Ram broke the previous parade record of 438 trucks. Ram invited owners to the event in honor of being the official truck for the 50th Anniversary of the Academy of Country Music Awards which took place the next day at AT&T Stadium.

Robert Hegbloom, President and Chief Executive Officer of Ram Truck Brand said, “Ram is the fastest growing truck brand in Texas, where trucks are king, and it was great to see 451 Ram owners travel far and wide for this once-in-a-lifetime opportunity to be a part of a special record-breaking rally and pickup parade.”

 

Chrysler 300, Jeep Renegade Make Best Interiors List

Ride in comfort in the Chrysler 300 or the Jeep Renegade, which both made the Best Interiors List.

Ride in comfort in the Chrysler 300 or the Jeep Renegade, which both made the Best Interiors List.

Chrysler group has taken the cake this year with two models making it onto WardsAuto World’s annual Best Interiors List. The new Chrysler 300C Platinum emphasizes comfort and beauty, making use of authentic materials that many cars use but cost twice as much. The Jeep Renegade is full of energy while remaining functional and uses high quality materials as well.

Every year WardsAuto editors take to the streets driving new models on the United States market and judge their interiors. Categories that contribute to an overall score include comfort, value, safety, material selection, information and displays, and design. Their Top 10 Best Interiors List includes the best of the best.

On the Chrysler 300C Platinum,

“In a world overpopulated with giant SUVs, the Chrysler 300C Platinum reminds us how glorious big sedans can be. The ’15 model takes the superb interior of the previous version up another notch with even more features, comfort and sumptuous materials.” said Drew Winter, WardsAuto World Editor-in-Chief.

On the all-new Jeep Renegade,

“The Jeep Renegade lives up to its name by bringing a rebellious new style to the overcrowded small SUV segment,” said Winter. “The interior checks off all our boxes in terms of being roomy, comfortable and having excellent ergonomics — even the voice-activation system works flawlessly…”

Both Jeep and Chrysler are proving to be the best of the best and this most recent honor only further proves the quality and time that go into each model’s design.

New Chrysler 300 is the Car of Successful Americans, According to New Commercial

You will Drive Proud behind the wheel of the new Chrysler 300.

You will Drive Proud behind the wheel of the new Chrysler 300.

The new Chrysler 300 has received an invigorating refresh for the 2015 model, and that extra level of design and style has pushed the 300 to the top of the sedan market once again. Chrysler believes that the new Chrysler 300 is the perfect vehicle for successful Americans—because it perfectly represents the values of hard work, professionalism, and perfected craft intrinsic to America.

A new commercial, called “The Kings and Queens of America,” advertises the Chrysler 300 while highlighting people like entrepreneur Phil Ivey, Reddit co-founder Alexis Ohanian, and San Antonio Spurs assistant coach Becky Hammon.

All three have blazed their own trail to greatness. “Our latest homage to the relentless and proud is ‘The Kings and Queens of America,’ where we recognize nobility not as a birthright but an earned designation,” Olivier Francois, Fiat Chrysler Automobiles’ chief marketing officer, said in a statement. “Because meaningful success doesn’t appear magically on a silver platter; it is earned and should be rewarded.”

The commercial is narrated by Peter Dinklage, who plays the ever-popular Tyrion Lannister on HBO’s award-winning Game of Thrones series. Dinklage’s voice adds extra credence to the spot. There will be three more ads coming, all 30-second spots, which will also support the “Drive Proud” campaign for the Chrysler 300. If you are ready to “Drive Proud”, come see us at Lenoir City Chrysler Dodge Jeep Ram of Lenoir City, TN.